Privacy Policy.
This policy explains what personal data we collect, why we collect it, and how we handle it. In plain English.
1. Who we are
Banana Milkshake ("we", "us", "our") is a digital growth agency providing web design, performance marketing, and AI automation services.
Trading name: Banana Milkshake
Registered address: [REGISTERED ADDRESS — update before publishing]
Contact email: hello@bananamilkshake.co
We are the data controller for the personal information you provide to us through this website.
2. What personal data we collect
We only collect personal data that you actively give us. This includes:
- Contact and enquiry forms — your name, email address, company name, and any message you submit via our contact or project intake forms.
- Email correspondence — if you email us directly, we collect the information contained in that email.
- Cookie and analytics data — only if you choose to accept cookies, we may collect anonymised usage data about how you interact with our website (pages visited, time on site, referral source). We collect no analytics data if you decline cookies.
We do not collect sensitive personal data (such as health information, financial details, or government ID numbers).
3. How we use your data
We use the personal data we collect to:
- Respond to your enquiry or project request
- Communicate with you about our services
- Improve our website and services (analytics, only with your consent)
- Meet our legal and contractual obligations
We do not use your data for automated decision-making or profiling.
4. Legal basis for processing
Under UK GDPR, we rely on the following legal bases to process your personal data:
- Legitimate interests — to respond to your enquiry and communicate about potential or existing services.
- Consent — for analytics cookies. You can withdraw this at any time using the "Cookie settings" link in the footer.
- Contract — to fulfil our obligations where we have entered into an agreement with you.
5. How long we keep your data
We retain your personal data only for as long as necessary:
- Enquiry and contact data — up to 2 years from last contact, after which it is securely deleted.
- Client project data — for the duration of the project and up to 6 years afterwards, as required for legal and accounting purposes.
- Cookie consent records — 12 months, after which you will be asked again.
7. Your rights
Under UK GDPR, you have the right to:
- Access — request a copy of the personal data we hold about you.
- Rectification — ask us to correct inaccurate or incomplete data.
- Erasure — request that we delete your personal data ("right to be forgotten").
- Restriction — ask us to stop processing your data in certain circumstances.
- Portability — receive your data in a structured, machine-readable format.
- Objection — object to processing based on legitimate interests.
- Withdraw consent — where we rely on consent, you can withdraw it at any time without affecting the lawfulness of prior processing.
To exercise any of these rights, email us at hello@bananamilkshake.co. We will respond within 30 days.
9. How to complain
If you have a concern about how we handle your personal data, please contact us first at hello@bananamilkshake.co and we will do our best to resolve it.
If you remain unsatisfied, you have the right to lodge a complaint with the UK's data protection regulator:
Information Commissioner's Office (ICO)
Website: ico.org.uk
Phone: 0303 123 1113
10. Changes to this policy
We may update this policy from time to time. When we do, we will update the date at the bottom of this page. We encourage you to review it periodically. Continued use of our website after any changes constitutes acceptance of the updated policy.
Last updated: 16 July 2026